{"id":4948,"date":"2018-11-05T11:45:00","date_gmt":"2018-11-05T10:45:00","guid":{"rendered":"http:\/\/www.moneywide.io\/cryptocoinference\/previous-editions\/?p=4948"},"modified":"2021-11-04T12:57:35","modified_gmt":"2021-11-04T11:57:35","slug":"friendz-e-gold-sponsor-di-crypto-coinference-2018","status":"publish","type":"post","link":"https:\/\/www.moneywide.io\/cryptocoinference\/previous-editions\/friendz-e-gold-sponsor-di-crypto-coinference-2018\/","title":{"rendered":"Friendz \u00e8 Gold Sponsor di Crypto Coinference 2018"},"content":{"rendered":"<p>Tra pochissimi giorni prende il via <strong>Crypto Coinference 2018<\/strong>, la prima conferenza italiana sulle cripto valute, che si terr\u00e0 gioved\u00ec 8 novembre a Milano.<\/p>\n<p><a href=\"http:\/\/www.friendz.io\" target=\"_blank\" rel=\"noopener\"><strong>Friendz<\/strong><\/a> \u00e8 Gold Sponsor della conferenza e partecipa con il brand <a href=\"https:\/\/goo.gl\/DNkbGf\"><strong>Tokenbooster<\/strong><\/a>. Friendz \u00e8 un\u2019azienda di marketing digitale nata a fine 2015 da un\u2019idea di Alessandro Cadoni, Cecilia Nostro e Daniele Scaglia.<\/p>\n<p>\u201c<em>Una conferenza come <\/em><strong><em>Crypto Coinference 2018<\/em><\/strong><em>, che celebra le aziende italiane nel settore blockchain e analizza a 360 gradi il panorama di mercato italiano \u00e8 rara: siamo entusiasti di avere la possibilit\u00e0 di entrare in contatto con figure di riferimento del settore e di stringere nuovamente le mani a vecchi amici. Un\u2019occasione di formazione e networking sicuramente imperdibile per noi.<\/em>\u201d <a href=\"https:\/\/www.moneywide.io\/cryptocoinference\/previous-editions\/team\/alessandro-cadoni\/\"><strong>Alessandro Cadoni<\/strong><\/a><strong>, Friendz Co-Founder e Speaker di Crypto Coinference 2018.<\/strong><\/p>\n<p>Partita come start-up, al momento Friendz conta 4 sedi dislocate tra <strong>Milano, Roma, Madrid e Chiasso<\/strong>. Friendz permette di accorciare le distanze tra i brand e i consumatori, coinvolgendo ogni giorno la sua <strong>community di 270.000 persone <\/strong>comuni in Italia in attivit\u00e0 e campagne fotografiche.<\/p>\n<p><strong>\u00c8 proprio la community la vera forza di Friendz: <\/strong>gli user sono costantemente ingaggiati in campagne che permettono loro di esprimere la propria fantasia attraverso attivit\u00e0 creative come composizioni fotografiche personalizzate o Instagram stories, sempre accompagnate da commenti personali e spontanei. Ogni contenuto validato dagli approvatori di Friendz permetter\u00e0 all\u2019utente di ricevere crediti per riscattare premi all\u2019interno dell\u2019app. Le aziende che collaborano con Friendz possono contare su messaggi genuini e creativi che si integrano con il tone of voice dei singoli utenti e quindi non vengono percepiti come comunicazioni brand-consumatore: abbandonando l\u2019approccio verticale e autoreferenziale, i brand lasciano parlare le <em>persone<\/em>, permettendo ai contenuti di raggiungere i contatti e amici della nostra community nella vita di tutti i giorni.<\/p>\n<p>La community \u00e8 attivata tramite <strong>meccanismi di community engagement e gamification,<\/strong> che garantiscono un\u2019attivit\u00e0 e una presenza continua sull\u2019app e nei gruppi di discussione di Friendz. <strong>Questi meccanismi sono stati attivati durante il lancio della criptovaluta FriendzCoin (FDZ)<\/strong> nei primi mesi del 2018 e hanno permesso all\u2019azienda di creare una community internazionale di 80.000 persone interessate al progetto, tra cui <strong>investitori che hanno permesso di raccogliere oltre 24 milioni di dollari<\/strong>. Questo risultato straordinario e il know-how acquisito durante l\u2019ICO hanno fatto s\u00ec che Friendz potesse sviluppare nuovi prodotti, tra cui <strong>TokenBooster, la versione crypto di Friendz:<\/strong> una piattaforma in cui le aziende blockchain (Exchange, ICO e post ICO) possono lanciare attivit\u00e0 di marketing per raggiungere una community verificata di <em>Crypto Lovers<\/em>, pronti a svolgere azioni social e produzione di contenuti ricevendo un reward in token. Questo permetter\u00e0 alle aziende di automatizzare tutte quelle azioni per raggiungere i propri obiettivi di marketing tramite un target interessato al mondo crypto.<\/p>\n<p><strong><a href=\"http:\/\/www.moneywide.io\/cryptocoinference\/previous-editions\/team\/alessandro-cadoni\/\" target=\"_blank\" rel=\"noopener\">Alessandro Cadoni interverr\u00e0 come speaker di Crypto Coinference 2018<\/a>. \u201c<\/strong><em>Il mio intervento si focalizzer\u00e0 su due punti principali: la forza del community engagement che ci ha portato al successo dell\u2019ICO e il lancio ufficiale della nuova piattaforma di marketing crypto TokenBooster. Tenetevi pronti a una presentazione fuori dagli schemi, in perfetto stile Friendz!\u201d<\/em><em>\u00a0<\/em><\/p>\n<p>Potrete incontrare Alessandro e il team di Friendz a\u00a0 Crypto Coinference 2018, gioved\u00ec 8 novembre a Milano, presso il Novotel Ca\u2019 Granda, viale Suzzani 13.<\/p>\n<p>Per registrarsi: <a href=\"https:\/\/www.moneywide.io\/cryptocoinference\/previous-editions\/biglietti\/\">https:\/\/www.moneywide.io\/cryptocoinference\/previous-editions\/biglietti\/<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tra pochissimi giorni prende il via Crypto Coinference 2018, la prima conferenza italiana sulle cripto valute, che si terr\u00e0 gioved\u00ec 8&#8230;<\/p>\n","protected":false},"author":1,"featured_media":10401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[43,22,37,23,24,25,27,28,29,44,45],"class_list":["post-4948","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crypto-coinference-2018","tag-alessandro-cadoni","tag-bitcoin","tag-blockchain","tag-cripto-monete","tag-cripto-valute","tag-crypto-coinference","tag-crypto-coinference-2018","tag-crypto-monete","tag-crypto-valute","tag-friendz","tag-tokenbooster"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - 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